When a product positioning strategy is based on the type of consumer that buys an item, the positioning approach being used is:

An investment should be accepted if ________

A) it has positive total cash inflows B) it has a payback period in less than 10 years C) the investment's rate of return is lower than the company's current year required rate of return D) the net present value is positive

A good way to recruit board members is to

a. ask present board members to suggest people like themselves b. contact newcomers to the community c. ask the CEO to make recommendations d. Write a letter to the largest employer in the area and ask for a volunteer e. advertise in a local publication