The evaluation stage for a product is longer for an impulse purchase than it is for a shopping product

While a sensational ________ may grab consumers' attention through a pleasing visual appearance, it does not necessarily improve a product's usability

A) design B) style C) utility D) benefit E) product level

Goal setting as part of an OD programs is _____

a. primarily limited to management by objectives programs b. an integral part of the OD program c. restricted to team building and intergroup development d. a process always formally recognized e. implemented after the diagnostic stage