Raj, a sales representative for a software firm, Orion, is giving a sales presentation to Marion, a buyer for a large manufacturing firm, Global-Tech
A sales agreement between the two firms would establish a partnering relationship and a strategic alliance. Which of the following questions is most important to Marion as she makes a buying decision?
A) Is Raj a well-qualified sales representative?
B) Can Raj be trusted to offer viable solutions?
C) Will Raj's product be delivered in a timely manner?
D) What competencies can Orion provide to Global-Tech?
E) Are the values and principles of Orion and Global-Tech similar?
E
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