Which best describes a social media audit?
a. review of social media activity once you implement a campaign
b. review of social media activity before you implement a campaign
c. review of social media messages writing about your client for a campaign
d. review of social media channel audiences levels for a campaign
b. review of social media activity before you implement a campaign
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Northern Illinois University's successful crisis communications response to a deadly on-campus shooting in 2008 is credited to _____
A) a policy of transparency B) research into the earlier Virginia Tech shootings C) an increase in computer server capacity D) All of the above. E) None of the above.
Many practitioners are extremely savvy about campaign evaluation measures
Indicate whether the statement is true or false