What is the coupon rate of an eight-year, $10,000 bond with semiannual coupons and a price of $9006.6568, if it has a yield to maturity of 6.5%?

The challenge for makers of which type of product is to add long-run benefits without reducing the product's desirable qualities?

A) salutary product B) desirable product C) pleasing product D) durable product E) deficient product

Based on the scenario, Sparkle Janitorial has used which of the following marketing communication tools?

A) public relations B) sales promotion C) sponsorship D) viral marketing E) direct marketing