Which of the following is a characteristic of e-commerce during the Invention period?

If a firm equates its pro forma sales growth to the rate of sustainable growth, and has positive net income and excess capacity, then the:

A. maximum capacity level will have to increase at the same rate as sales growth. B. total assets will have to increase at the same rate as sales growth. C. debt-equity ratio will increase. D. retained earnings will increase. E. number of common shares outstanding will increase.

The researchers found that the longer the donor list was, the ore likely those solicited would be to donate to the cause as well. This example represents liking principle of persuasion by Dr. Cialdini

a. true b. false