Appeals to your audience's sense of fear or pity

Evaluation standards for assessing the quality of a speech should be based on an understanding of __________.

A. the rhetorical situation and the speaker's purpose B. audience predispositions and audience feedback C. speaker's style and speaker's ethos D. the speech situation and the speech timeframe

Changes in the composition of the U.S. population illustrate the ________ imperative for studying intercultural communication.

A. peace B. demographic C. technological D. economic