This has become the most commonly accepted way of measuring ad placement efficiency in radio

a. impressions
b. CPP
c. reach
d. both A & B
e. both B & C
f. all of these
g. none of these

.B

Communication & Mass Media

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Communication & Mass Media

Linda is doing her speech on the rising poverty levels in Africa. What type of graph should

she use to demonstrate this dramatic increase over the last decade? a. pie b. bar c. line d. circle e. color

Communication & Mass Media