The Internet advertising metric of ________ is the percentage of visitors to a site who complete a desired action

Which of the following questions that must be answered as an organization determines its sales force organization?

A. Who should be responsible for selling to senior management within the organization? B. Should the company employ its own sales force or use manufacturers' representatives? C. What is the appropriate span of control for each production manager? D. How should the accounting department be integrated into sales? E. Should senior salespeople only sell to seniors?

Which one of the following is a correct statement with regard to mark-sense forms?

A. Information is entered on the forms by means of a magnetic typewriter ribbon. B. They are best used for numerical data as opposed to alphabetic data. C. Mark-sense forms do not require close alignment when being processed. D. Mark-sense forms can accommodate handwritten numbers and letters.