The body of a proposal should
A) capture the reader's attention.
B) explain the complete details of the solution.
C) make whatever promises it takes to win the contract.
D) aggressively attack any other companies competing for the audience's business.
E) explain the advantages for your company if the proposal is accepted.
Answer: B
Explanation: B) The body section of a proposal gives readers a detailed account of the proposed solution and explains how you or your company will implement that solution.
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a. positioning bases b. market segments c. perceptual maps d. market positions
People in lower socioeconomic levels are more likely to complain than those in higher levels
Indicate whether the statement is true or false