A sporting apparel manufacturer that produces t-shirts to commemorate significant athletic achievements for proud students and alumni probably uses:

A) a fixed position layout.
B) batch manufacturing.
C) a continuous flow process.
D) a production line.

Answer: B

Business

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Answering the "who are our customers?" question by focusing on current customers is referred to as

a. marketing myopia. b. the tyranny of the served market. c. customer intimacy. d. bifocal vision. e. blue ocean strategy.

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In general, the reverse logistics function for a manufacturer is more expensive to operate on a per unit basis than the forward logistics function that sends the products to market

Indicate whether the statement is true or false.

Business