In the MP3 MINI CASE, the online consumer reviews that Judy reads before selecting a new MP3 player are part of the ________ component of the consumer decision-making model

Two popular techniques used to assess internal consistency are:

a. split-half tests and coefficient alpha. b. split-half tests and the equivalent form technique c. the equivalent form technique and coefficient alpha d. the test-retest technique and the equivalent form technique e. the test-retest technique and split-half tests

The relationship between listing broker and seller is most like that between:

a. trustee and beneficiary. b. trustor and beneficiary. c. trustor and trustee. d. mortgagor and mortgagee.