In this scenario, which of the following is representative of competitive marketing intelligence?
A) formulating a research plan
B) collecting data about competitors
C) sending mail questionnaires to focus groups
D) creating competitive advantage
E) consolidating core competencies
B
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How can a person establish credibility with his or her audience if the person is unknown to that audience?
A) Being modest and not mentioning her education or expertise B) Maintaining a respectful distance from her audience before the presentation, so as not to violate the professional relationship with attempts at building rapport C) Mentioning her professional relationship with a renowned expert in the field D) Avoiding the discussion of work done by other experts in the field E) Presenting a highly subjective idea that favors her own view point
Use a comma after a dependent clause
A) True B) False