Serving as an organizational spokesperson can be challenging mostly because
A) Your personal opinions are unlikely to be the same as management's official response.
B) You may personally disagree with what you are asked to say on behalf of the organization.
C) You are representing yourself and your brand at the same time.
D) Some deception is OK, but it could cause problems later for the company.
E) You must always tell everything you know.
Answer: B
Communication & Mass Media
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The tendency to fill in missing pieces and to extend lines in order to finish or complete figures illustrates what organizational process?
A) Retention B) Proximity C) Outlining D) Similarity E) Closure
Communication & Mass Media
List one advantage and one disadvantage of using nonprofit
organization Web sites as sources. What will be an ideal response?
Communication & Mass Media