"Were my audience members alive when the spaceship Challenger exploded?" is an example of a question that falls into what category of audience analysis?
A) demographic analysis
B) situational audience analysis
C) attitudinal analysis
D) geographical analysis
E) probing question analysis
A
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Edward Bernays was one of the most influential public relations practitioners; he pioneered more "firsts" than any other PR practitioner of the 20th century
Indicate whether this statement is true or false.
Given the definition of persuasion and the intent of persuasion, which of the following statements does the text agree with?
a. Persuasion requires a change in behavior, even if the change is delayed, unwilling or slight. b. Persuasion occursany time you move a listener's opinion in the direction you advocate, even if thatmovement is slight. c. Persuasion occurs when you reiterate listeners' values, attitudes, or beliefs. d. Persuasion occursany time you speak persuasively.