In Europe print media (magazines and newspapers) are the best way to reach consumers, while in Japan television is the most effective medium

Indicate whether the statement is true or false

TRUE

Business

You might also like to view...

Which of the following is true about the Consumer Price Index (CPI)?

A. It helps product markets place an upper limit on the pay an organization will offer. B. Following and studying changes in the CPI helps employers prepare for changes in the demands of the labor market. C. It helps organizations lure top-quality employees. D. The CPI helps control labor market's demand for pay increases. E. It helps organizations to compete with companies in other industries that hire similar employees.

Business

Cause-related marketing is part of ________

A) sustainability B) corporate societal marketing C) social media D) global marketing E) community marketing

Business