How can a firm choose a specific attack?

What will be an ideal response?

Any aspect of the marketing program can serve as the basis for attack, such as lower-priced or discounted products, new or improved products and services, a wider variety of offerings, and innovative distribution strategies. A challenger's success depends on combining several, more specific, strategies to improve its position over time.

Business

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If a recommendation is needed quickly, where should that information be indicated?

A) In the opening paragraph B) In the explanation section C) In the justification section D) In the close E) In a post script

Business

Which group makes up about 50 percent of the U.S. workforce?

a. white males b. women c. Hispanics d. employees 55 years old and older e. white females

Business