The goal of the DOT method is:

a. to generate ideas.
b. to promote consensus seeking.
c. to develop leaders.
d. to reduce the quantity of ideas to a manageable number.
e. to identify problems with research.

d

Communication & Mass Media

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A story or anecdote almost always guarantees audience interest by appealing to their

A) beliefs. B) values. C) emotions. D) imaginations.

Communication & Mass Media

Traditional radio can be called:

a. obsolete b. terrestrial c. old school d. all of these e. none of these

Communication & Mass Media