According to the text, which of the following is true about popular press coverage on

media research?



a. Popular press coverage is a relatively good barometer for determining the
importance of a research topic—the more coverage, the more important the topic.
b. Popular press coverage is a relatively good barometer for determining the
importance of a research topic—the more coverage, the less important the topic.
c. The popular press tends to cover research about the press—rather than research
about topics like violence, sex, and fright.
d. The popular press tends to cover research about topics like violence, sex, and
fright rather than research about important medical discoveries.
e. Popular press coverage is a relatively poor barometer for determining the
importance of a research topic.

e.

Communication & Mass Media

You might also like to view...

Carolina has lived in a rural town in Japan to teach English to junior high school students for five months

For the first week or so, she felt really welcomed because her neighbors came by everyday at her place to see if everything was ok and everybody wanted to get to know her. After a while, however, Carolina became irritated and annoyed by her "nosy" neighbors who want to know everything about her. Carolina is likely to be from a community that focuses on fellowship face. Indicate whether the statement is true or false.

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. The “workplace” is best viewed as a relational enterprise that involves meaning making, rhetorical visions, and everyday communication. 2. The “Protestant work ethic” is the lack of drive to achieve success through hard work. 3. “Bonding weekends” and “team-building exercises” are workplace activities generally valued and anticipated by employees. 4. A machine metaphor represents organizations as standardized by repetition, specialization, or predictability. 5. The “structuration theory” views organizations primarily in terms of the patterns of relationships among the members of the organization.

Communication & Mass Media