If, as a manager, you decided to combine the jobs of receptionist, typist, and file clerk into jobs containing all three kinds of work, you would be using which one of the following techniques?

Disney is known for getting people to talk about its products because the firm

A) is the oldest mass media organization in the U.S. B) controls most media outlets either directly or indirectly. C) is a master at cross-promoting. D) uses only public relations and does not advertise. E) prefers to launch products without first performing market research.

Which of the following primarily deals with indirect goods?

A) e-distributors and industry consortia B) e-distributors and e-procurement Net marketplaces C) exchanges and industry consortia D) exchanges and e-procurement Net marketplaces