What did Adam Smith believe about the ultimate effects of mercantilist policies on the health of a country's economic situation?
A) Mercantilist policies strengthen an economy by protecting against competition.
B) Mercantilist policies result in strong rates of unemployment.
C) Mercantilist policies reduce the wealth of a country as a whole.
D) Mercantilist policies harm special interest groups.
C
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Which of the three transformative forces mentioned in the chapter is associated with the number of mobile phones
in India recently exceeding 500 million and Boston Consulting Group believing brand marketers must enhance their "digital balance sheets"? A) demographics B) accountability C) social responsibility D) globalization E) technology
Elizabeth Gordon, who published the book The Chic Entrepreneur: Put Your Business in High Heels, energized her own business by ________
A) outlining the steps for using media vehicles B) hosting seminars and conferences for her firm C) helping entrepreneurs navigate finance issues D) establishing herself as a thought leader E) describing how to develop new products