"At Joe's Diner, we serve great burgers" is a product-oriented business definition

Indicate whether the statement is true or false

TRUE

Business

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Rational appeals work best when:

A) there is low involvement and the product is simple B) there is high involvement, but no emotion C) there is high involvement and the viewer is willing to pay attention to the ad D) they are related more to the product than the amount of involvement

Business

In contract law, the person who makes an offer is the offeree

a. True b. False

Business