Which of the following refers to the planned use of company resources-financial capital, equipment capital, and human capital-to promote and sustain competitive advantage?

Category membership is seen as the products which function as close substitutes of a brand

Indicate whether the statement is true or false

Symbolic coding is

A) The second stage of attracting attention. B) Where you rehearse in your mind how to "do it." C) Part of the retention process. D) A design method for assuring learning.