________ is the opportunity cost of investing in an asset relative to the expected return on assets of similar risk

A market segment is less attractive when ________

A) there are few aggressive competitors in the segment B) it is difficult for new entrants to enter the segment C) it contains powerful suppliers who can control prices D) substitute products are unavailable in the segment E) buyers in the market segment have weak bargaining powers

The basic assertive confrontation message includes three components: 1) describe the behavior, 2) state the desired change, and 3) choose a consequence

Indicate whether the statement is true or false.