Wholesome Soups, a maker of organic soups, is starting a new marketing campaign emphasizing the ease of preparing and eating Wholesome Soups

Print, television, and Internet ads feature college students enjoying Wholesome Soups in between classes and during study breaks. Wholesome Soups' new marketing campaign is most likely aimed at which of the following?
A) Baby Boomers
B) Gen Zers
C) Gen Xers
D) Millennials
E) the SOHO market

D

Business

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Advocates of ethical business conduct argue that HR should be at the center of any corporate code of ethics.

a. true b. false

Business

The written proposal is best described as a(n):

A) government formality that customers do not read B) standardized document that highlights pricing C) opportunity to demonstrate writing skills D) plan of action based on facts and assumptions E) analysis of competing products and services

Business