The text says that grammatical errors in a speech distract the audience and can cause the speaker to lose
A. a tone of seriousness.
B. self-confidence.
C. an aura of expertise.
D. credibility with the audience.
Answer: D
Communication & Mass Media
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IMC is different from mass marketing because ________
A) IMC targets mass audiences using databases B) mass marketing favors the use of new media C) IMC practitioners emphasize customer-preferred media D) A and B E) A and C
Communication & Mass Media
______ occurs when a person tells her partner something private, and her partner responds by sharing something private too.
A. Dyadic effect B. Conflict management C. Veracity D. Emotional support
Communication & Mass Media