Over the past 30 years, the Big Three television networks (ABC, CBS, and NBC) have done which of the following?
A. They have dramatically increased their share of the viewing audience because of innovative hit shows.
B. They have kept a steady audience.
C. They have lost one third of all their viewers to cable, syndicated programming, and independent stations.
D. They have shared the same owner at least once.
C. They have lost one third of all their viewers to cable, syndicated programming, and independent stations.
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During the Hollywood studio era, stars were ________
A) under lengthy contracts with one particular studio B) less of an economic factor than they are today C) typecast less often D) all of these
Claire is a mentor in an after-school program and works well with her group. When she recently told several students they needed to buckle down and complete their schoolwork, they readily obliged. This demonstrates what source of power?
A. referent power B. expert power C. reward power D. legitimate power