Target market reach is the total number of customers who purchase a product as a result of a marketing message

Indicate whether the statement is true or false

FALSE

Business

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When developing a pro forma balance sheet which of the following is typically the LAST item to be estimated?

A) inventory B) total assets C) external financing D) cash

Business

In general, if inventory increases during an accounting period, ________

A) variable costing will report less operating income than absorption costing B) absorption costing will report less operating income than variable costing C) variable costing and absorption costing will report the same operating income D) both variable costing and absorption costing will show losses

Business