The MAO inhibitors are considered to be atypical antipsychotics

Which of the following is FALSE regarding objective personality tests?

a. They use truly objective measures of personality. b. They can be scored objectively because the response options are limited. c. They rely on people's opinions and judgments. d. They are derived from evidence gathered in research studies. e. They are used to measure both single and multiple dimensions of personality.

Segmenting consumers on the basis of their most important attribute or attributes is called _____.

A) benefit segmentation B) demographic segmentation C) psychographic segmentation D) attribute segmentation E) utilitarian segmentation