As an operational component of channel performance, customer reach refers to ________

A) cost to serve
B) volume
C) operating efficiency
D) service quality
E) retention

B

Business

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Krispy Kreme donuts, a well-known donut retailer (but much smaller than Dunkin Donuts), most likely emphasizes which one of the following business strategies?

a. cost leadership b. product differentiation c. strategic alliances d. high speed

Business

Subdivider Jonathan had a mortgage loan on his entire housing subdivision. When he sold a lot to a buyer, he was able to deliver title to that lot free of the mortgage lien by obtaining a partial release. What type of loan did the developer have?

A) Blanket mortgage B) Purchase money mortgage C) Package mortgage D) Open-end mortgage

Business