Which of the following is true about copyrights?
A) In order to obtain a copyright, work must be novel, useful, and nonobvious.
B) Copyright protection is effective only if the work has been properly registered.
C) It is not necessary to mark a work as copyrighted in order for it to be protected.
D) Copyright protection lasts for 20 years.
C
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All of the following are ways marketers can respond to the ongoing pressure on price, EXCEPT:
A. Develop greater economies of scale B. Communicate product importance C. Develop brand distinction D. Develop quality differentials E. Develop unique need
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Indicate whether the statement is true or false
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