Which of the following is not a reason why customer relationship management systems often do not live up to the expectations of senior managers?
a. Sales executives are not involved in the selection and deployment of the CRM system.
b. CRM systems generally do not provide the ability to track profitability per customer, to detect customer dissatisfaction, or improve the selling process.
c. Senior management does not consider CRM to be a strategic tool.
d. CRM systems are relatively easy and inexpensive to implement.
e. All are reasons why CRM systems often did not live up to the expectations of senior managers.
B
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The trade term "________" is used when the seller fulfills his obligations to deliver when the goods have been placed alongside the vessel on the quay or in lighters at the named port of shipment
A. free alongside B. free on board C. free carrier D. common carrier