Compute the confidence of the association rule {a}?{b}. Is the rule interesting according to the confidence measure?

Suppose we have market basket data consisting of 100 transactions and 20
items. If the support for item a is 25%, the support for item b is 90% and the
support for itemset {a, b} is 20%. Let the support and confidence thresholds
be 10% and 60%, respectively.

Confidence is 0.2/0.25 = 80%. The rule is interesting because it exceeds
the confidence threshold.

Computer Science & Information Technology

You might also like to view...

________ is the default data type in Access

Fill in the blank(s) with correct word

Computer Science & Information Technology

In the accompanying figure of Microsoft Excel 2016, the highlighted portion labeled "Savings Account" is an example of _____.? ?

A. ?merging two cells B. ?indenting cell contents C. ?using AutoFill functions D. ?citing mixed references

Computer Science & Information Technology