What are the major characteristics of sales promotions as an element of the marketing communications mix?
What will be an ideal response?
Companies use sales promotion tools–coupons, contests, premiums, and the like–to draw a stronger and quicker buyer response. Sales promotion tools offer three distinctive benefits:
1. Drawing attention to the product
2. Providing an incentive that gives value to the customer
3. Inviting the customer to engage in the transaction now
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Police are allowed to set up legitimate "sting" operations to catch persons engaged in criminal activity; such activities do not constitute ________
A) debasement B) entrapment C) deferment D) entitlement
"The plaintext is 64 bits in length and the key is 56 bits in length; longer plaintext amounts are processed in 64-bit blocks" is a description of the DES algorithm
Indicate whether the statement is true or false.