How do the selling concept and marketing concept differ?
A. The do not differ.
B. The marketing concept focuses on creating a product around demand. The selling concept focuses on creating demand around a product
C. The marketing concept focuses on creating demand for a product. The selling concept focuses on creating products around demand.
D. The marketing concept focuses on advertising while the selling concept focuses on frontline employees.
B. The marketing concept focuses on creating a product around demand. The selling concept focuses on creating demand around a product
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Using the random number table 14.3 in your text, column 1, reading across row 6, what is the standard deviation of the average length of the next five contracts?
A) 1.414 B) 1.250 C) 1.166 D) 1.083