Parsimony is important in industrial marketing because:
A) there are very few targetable segments in the market.
B) the industrial customers are well informed about the products.
C) the industrial products are expensive.
D) it is inefficient to pursue too many segments.
D
Business
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Explain in precise terms the ways MPR differs from other components in the promotional mix and why marketers need to understand such differences
What will be an ideal response?
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An appraisal tool that asks a supervisor to make judgments about worker characteristics that tend to be consistent and enduring is referred to as a(n) ________
Fill in the blank with correct word.
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