People factors can be defined as ___________.
Fill in the blank(s) with the appropriate word(s).
Answer: attitudes, leadership skills, communication skills, and all other characteristics of the human resources within the organization
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Relevant values and attitudes toward time, achievement, work, authority, wealth, scientific method, risk, innovation, change, and the Western world are considered in the ________ of the framework for international marketing research
A) information and technological environment B) sociocultural environment C) structural environment D) government environment
Which of the following is not true about surrogate keys?
A) They are identifiers that are supplied by the system, not the users. B) They have no meaning to the users. C) They are non-unique within a table. D) They can be problematic when combining databases.