The framework for corporate social performance (CSP) begins with ________

a) managers who can strategically manipulate market forces to maximize shareholder value
b) firms which have demonstrated consistent growth over a period of time
c) individuals who can allocate their resources among consumption goods, investments in the shares of firms, and direct contributions to social causes
d) firms which have a high rate of attrition

C

Business

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Direct marketing is continuing to become more ________ oriented.

A) television B) Web C) mail D) telephone E) radio

Business

____, ____, or ____ means utilizing special software applications to analyze human resources data and metrics and to draw conclusions from it.

Fill in the blank(s) with the appropriate word(s).

Business