Kerry knows a salesperson's role is defined through a three-step process. The three-step process, in the order they occur is:
A. Role partners communicate expectations, salespeople develop perceptions and salespeople convert perceptions into behaviors
B. Salespeople develop perceptions, role partners communicate expectations and salespeople convert perceptions into behaviors
C. Salespeople convert perceptions into behaviors, role partners communicate expectations and salespeople develop perceptions
D. Role partners communicate expectations, salespeople convert perceptions into behaviors and salespeople develop perceptions
E. There is no three-step process
Ans: A. Role partners communicate expectations, salespeople develop perceptions and salespeople convert perceptions into behaviors
You might also like to view...
A seller's broker may NOT inform a prospective purchaser that
A. the owner will accept less than the list price. B. the present use of the structure does not conform to zoning. C. there are material defects in the improvements. D. the building is on filled land.
With respect to the brand building pyramid, the branding objective of developing deep, broad brand awareness corresponds to which of the following "building block levels"?
A) resonance B) imagery C) performance D) salience E) judgment