Because grocery stores have limited shelf space for products, they often require a (n) ________ from producers before they will agree to carry a new, unproven product
A) space allotment
B) slotting allowance
C) channel conflict allowance
D) opportunity cost
E) bandwidth payment
Answer: B
Explanation: In some industries, channel capacity is at such a premium that retailers can demand payments from producers in exchange for carrying their products for an agreed-upon length of time. These slotting allowances are now common in the grocery business, for example, particularly for new products.
Business