When PR professionals directly interact with elected officials or government regulators and agents, they are engaging in

A. public affairs.
B. lobbying.
C. publicity.
D. promotion.

Answer: B

Communication & Mass Media

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Which of the following does your text state is the MOST basic organizational pattern for a persuasive speech?

a. refutation b. problem-solution c. effect-cause d. cause-effect

Communication & Mass Media

The reaction to an organization's culture is the organization's communication climate

Indicate whether this statement is true or false.

Communication & Mass Media