What is the role of arousal in the effect of cognitive dissonance on attitude change?
A) People change their attitudes as a result of pleasant arousal.
B) People are more likely to experience cognitive dissonance when they are pleasantly aroused.
C) Inconsistency between attitudes and behavior leads to unpleasant arousal, which prevents people from changing their attitudes.
D) Inconsistency between attitudes and behavior leads to unpleasant arousal, which makes people change their attitudes.
Answer: D
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