The ________ concept holds that a company's marketing should support the best long-run performance of the marketing system
A) selling
B) global marketing
C) sustainable marketing
D) differential marketing
E) marketing
C
Business
You might also like to view...
A retailer opening a store in a location where it has no or little recognition should use a(n) _____ advertisement
a. competitive b. reminder c. pioneer d. institutional
Business
Contingency planning is conducted in _____
a. benchmarking b. opportunity cost analysis c. scenario analysis d. gap analysis
Business