According to your textbook, "My second point is ..." is an example of a(n)

A. enumeration.
B. signpost.
C. bridge
D. marker.
E. transition.

Answer: B

Communication & Mass Media

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Fifth Dimension Tech launched a brand new range of futuristic alarm clocks

After the launch, the company's publicist sent a message to various publications, saying that for every positive review of the alarm clock, she would send two free concert tickets to the writer. Which basic media etiquette did the publicist ignore? a. Avoiding payola b. Avoiding offering exclusives c. Avoid influence buying d. Avoid off-the-record promises

Communication & Mass Media

Research clearly indicates that the primacy effect is stronger than the recency effect

Indicate whether the statement is true or false

Communication & Mass Media