Bella is strongly advocating for enacting a policy on campus that bans all smoking on campus. Bill tries to convince her that his position is the better which is that smoking should be restricted to designated smoking areas that are at least 25 feet from the nearest building entrance. Many would consider this to be a strongly anti-smoking position. She gets very agitated at one point and tells Bill that she cannot continue to talk to someone whose position is so far from hers and so pro-smoking. Bella’s assessment of Bill’s position is an example of:

a. Likelihood effect
b. Ego-involvement
c. Assimilation effect
d. Contrast effect

d. Contrast effect