When a product solves an everyday life problem, the executional framework being used in the ad is most likely:

A) slice-of-life
B) authoritative
C) fantasy
D) informative

A

Business

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Statements such as "All ________ are lazy" is an example of

A) tokenism B) overt racism C) symbolic racism D) arm's-length racism

Business

________ approach uses concepts and tools from anthropology and other social science disciplines to provide deep cultural understanding of how people live and work

A) Cognitive research B) Inductive research C) Archaeological research D) Ethnographic research E) Deductive research

Business