Which of these is NOT a mobile marketing strategy?
a. SMS Marketing
b. QR Code
c. Drip Marketing
d. CSC
e. None of the above
Ans: c. Drip Marketing
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Urging readers to act in the close of a proposal
A) is an offensive, hard-sell tactic that should be avoided. B) is acceptable if you know the audience well, but inappropriate for new clients. C) is an effective and reasonable strategy. D) generally works well, but never when responding to government RFP's. E) is effective only when your text is organized in the direct approach.
Jane is arguing with Joan about how much cash their small retail outlet needs as they prepare their cash budget
Jane feels that with the Christmas season coming, their busiest time, they need more cash available while Joan feels they do not because their sales volume will be up significantly. Jane and Joan are discussing which step of the cash budgeting process? A) Determining an adequate minimum cash balance B) Forecasting sales C) Forecasting cash receipts D) Forecasting cash disbursements