Briefly explain the various stages of credibility as it applies to a speaker

What will be an ideal response

Credibility can be established before, during, and after a speech. Initial credibility is the impression your listeners have of the speaker before he or she even begins to speak. This level of credibility might be determined by appearance and credentials. Derived credibility stems from the perception the audience has as the speaker delivers the speech. Things like common ground and the organization of the speech can affect derived credibility. Finally, terminal credibility is the perception listeners have after the speaker is finished with the speech. By having a strong conclusion and maintaining eye contact after the closing sentence, a speaker can strengthen his or her terminal credibility.

Communication & Mass Media

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Which of the following is NOT true about Ethnocentrism?

A) positively related to communication apprehension B) Positively related to intercultural communication apprehension, interethnic communication apprehension, but not to religious communication apprehension C) negatively related to tolerance for disagreement D) negatively related to religious fundamentalism

Communication & Mass Media

Which is a true statement about negative feedback?

A. It is always bad. B. Most people tend to respond well to it. C. People are likely to forget it quickly. D. Some people will always take it as a personal attack, no matter how carefully it is worded.

Communication & Mass Media