Explain how Alex, a current member of a political party in Texas, should best use the features available in the media to effectively manage a political campaign and raise awareness of his party in Texas
What will be an ideal response?
Answer:
A. Use local access television
1. gives a venue for the airing of political views that might not be included in mainstream media
2. affordable but a good forum for alternate information
B. Narrowcasting allows for new opportunity
1. expansion of channels allowed stations to include programs that did not have large following
2. more opportunities for shows with narrow appeal
3. political opportunity for a multitude of news channels with a variety of spins and focus
C. Internet allows ability to reach a wide audience
1. Texans have a greater access to news
2. easy access to present political commentary
D. Texas political websites
1. prime outlet for making unfiltered information available to a mass audience
2. new media such as Facebook, Twitter, YouTube allow all kinds of opportunities
You might also like to view...
What are the two primary reasons states are interested in international law?
a. Predictability and security b. Predictability and legitimacy c. Security and the preservation of human rights d. Legitimacy and the preservation of human rights e. Arbitration and security
The median income of women is equal to that of men
Indicate whether the statement is true or false