According to your textbook, the two most important factors affecting the credibility of a persuasive speaker are

A. competence and character.
B. prestige and charisma.
C. character and reputation.
D. charisma and competence.
E. popularity and intelligence.

Answer: A

Communication & Mass Media

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Our memories are reproductions of what we hear

Indicate whether the statement is true or false.

Communication & Mass Media

What type of communication did the ancient Greek, Aristotle, primarily focus on?

A) Intrapersonal communication B) Interpersonal communication C) Group communication D) Public communication E) He focused on all types of communication.

Communication & Mass Media